By channel — Marketplace counterfeits
Counterfeits come down; the sellers behind them get named
TracBrand finds counterfeit listings trading on your marks, scores each one against your real product imagery, and files the notice in the format the marketplace expects — then links the sellers who keep coming back.
Surfaces covered
- eBay listings
- Open-web storefronts and clone shops
- Social commerce and marketplace posts
Capabilities
How TracBrand covers this channel
Everything below is part of the standard pipeline. Nothing here is a bolt-on or a professional-services engagement.
- Listing-level detection
- Search terms built from your brand, keyword variations and trademark word marks sweep listings and storefronts, capped and deduplicated so the same URL is never charged to your queue twice.
- Image-grounded verdicts
- Every candidate listing image is compared against your logo and product shots by a multimodal model, which returns a confidence score, an infringement class and a written rationale.
- Authorised-seller allowlist
- Your legitimate distributors and resellers are whitelisted, so the queue contains only sellers who should not be there.
- Seller clustering
- Findings sharing seller identity or infrastructure are grouped, so you enforce against the operation and recognise it when it returns under a new storefront.
- Marketplace-correct notices
- Purpose-built templates and abuse routes for Amazon and eBay, plus a generic route for everything else, all citing evidence from your IP vault.
The outcome
Gray-market and counterfeit listings are handled as a standing operation rather than a monthly fire drill, with an audit trail behind every removal.
Underneath
The same five-stage pipeline, whichever channel you start with
Channel pages differ in what gets searched and which notice template applies. The loop that turns a candidate into a confirmed removal is identical.
- 01
Discover
Ten surfaces swept on your schedule
- 02
Verify
Every suspect judged against your real assets
- 03
Cluster
Repeat offenders linked into networks
- 04
Enforce
Platform-correct notices, drafted and sent
- 05
Monitor
Silence chased, changes tracked
Also relevant
Other places brands lose ground
Social media impersonation
Fake accounts found, watched, and removed across six networks
Domains & phishing
Catch the lookalike domain before the phishing page exists
App store copycats
Copycat apps found before your customers install one
Rogue websites
Clone stores and scam sites, found the way buyers find them
Legal & IP
An enforcement record that stands up to scrutiny
Brand & marketing
Stop paying to acquire customers someone else converts
Security
Your external attack surface, graded and deduplicated
Executives
Brand protection as an operation you can actually report on
See what is already out there under your name
A 30-minute working session against your own brand. We register your marks, run a live sweep across every surface, and walk through what comes back — no obligation, no prepared deck.